Ultra Vivid® Chlorine-Free 32 Loads Color Safe Bleach. 2x concentrated! 60% more loads! Color Care® formula. Fights tough stains. Safely brightens colors and whites. Ultra Vivid® color safe bleach with oxygen power protects colors while it cleans, brightens and removes stains. Color Care® formula brightens and protects colors. Does not contain chlorine bleach or dyes. Safe for all washables and colorfast fabrics. Quality guaranteed value. Questions 1-800-228-4722. For ingredient information www.homesolutionsnews.us/vivid.shtml. Reckitt Benckiser. ©RBI 2010.